Education & Training
In a fast changing industry like ours it is difficult to stay abreast of all the information necessary in the treatment of your patients. To help give you a competitive advantage we offer a complete product education plan and training’s aimed at growing your practice’s revenue and profitability. Not only will we help you understand the latest lens technology but help you implement proven sales and marketing strategies that will bring your practice to the next level.
Key Metrics of Optometrist Practice
How do you measure your practice? How do you compare to national averages?
We also offer ABO seminars and classes taught by ABOC certified speakers and trainers. With our classes you will not only receive the best training but also receive credit for continuing education. Our customer service representatives and staff product training specialists are here to keep you abreast of product specifications and applications. A call to our customer service reps will answer most any question that arises on a day-to-day basis.
Contact us for more information on Continuing Education! Click here
Quantum Optical (Online Continuing Education)

What is Your Patient’s Voice?

Your Patient’s Voice is a program for your accounts, for your customers. This new OLA member benefit is another tool to improve your business by helping your customers improve their business. OLA members are providers of Your Patient’s Voice™ to independent Eye Care Professionals. Your Patient’s Voice is a tool that captures the opinions and expectations of patients, and is a value added service to your accounts.
Marketing Tools
![]()
TOM – Transitions Online Marketing Tool is your online resource to quickly create custom materials. TOM is an easy-to-use, point-and-click tool for creating and downloading print-ready documents, such as in-office materials, postcards, newspaper ads, and yellow page ads.
![]()
Eye Glass Guide 2.0 – On-Line Patient Tool – This interactive on-line tool is designed to help educate your patient or customer about their specific eyewear needs so they can better understand the many lens choices available to them. Have your patients or customers visited our interactive on-line tool and we'll guide them through a series of questions about them, their lifestyle and their specific eyewear needs. We've created the Eye Glass Guide 2.0 to help provide a solid foundation for your discussions with your patients.

LS Advertising offers industry leading services specializing in custom circulars, direct mailings, marketing analysis and brand strategy’s to give your business a competitive advantage and the tools to track your marketing dollars. Find out how Perferx Optical and LS Advertising can help you with a strategic marketing campaign.
Click Here


iPORT Media is a unique, practice building, online educational media network for healthcare providers that delivers relevant patient information and entertainment during patient waiting times. Our digital sign age network lets you select programming and customize messages to fit your patients’ and your practice needs.
Educate Your Patients
Train Your Staff
Increase Your Capture Rates
iPORT has been proven to increase per patient revenues up to 25%. That’s because knowledgeable patients are more involved in their eye care options – and that builds trust - keeping fulfillment within your optical dispensary.
Partner with Perferx and an imported system can be yours for little or NO COST!
www.iportnetworks.com
